Why Kindness Influencers Aren’t Kind At All

Altruistic or subtly selfish?

Jay Kobayashi
5 min readFeb 17, 2024

Social media platforms have become powerful tools for spreading messages, ideologies, and influencing behaviors. Among the millions of influencers populating these platforms, are a unique brand of influencers known as “kindness influencers.” These people leverage their online presence to promote acts of kindness, compassion, and positivity.

While their intentions may seem noble on paper, the rise of kindness influencers has sparked debates surrounding the ethics of their actions. So in this article, lets dive into the complexities of kindness influencers, and explore the ethical implications of their influence on society.

Defining Kindness Influencers

Kindness influencers are people who use social media platforms to advocate for and inspire acts of kindness, altruism, and empathy. They often share heartwarming stories, motivational quotes, and practical tips for spreading positivity. These influencers aim to create a ripple effect of positivity, encouraging their followers to prioritize compassion in their daily lives.

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Jay Kobayashi

A starving writer from Los Angeles who aspires to be plagiarized one day.